SEO audit consultant

A full SEO audit decides where the money goes: what the site really does in Google, what the top 3 competitors do, ranked by impact and cost. Rate for an SEO audit consultant: from €800 per day excl. VAT, first 30-minute consultation at €50, first results within three months: agency comparison, rates, method and FAQ below.

alban-febrer-sanmarti-freelance-seo-consultant
Alban Febrer SanmartíFreelance SEO consultant, 8 years in iGaming, dating, finance and CBD★★★★★4.9/5· 34 reviewsPublished on Updated on
★ €700,000 of free visits from Google (what they would have cost in ads)★ ×4 customers every month within 18 months★ Since 2018 SEO consultant · 3 languages, 10 countries★ €700,000 of free visits from Google (what they would have cost in ads)★ ×4 customers every month within 18 months★ Since 2018 SEO consultant · 3 languages, 10 countries★ €700,000 of free visits from Google (what they would have cost in ads)★ ×4 customers every month within 18 months★ Since 2018 SEO consultant · 3 languages, 10 countries

1. SEO audit consultant or SEO audit agency: the comparison

Gemini

Describe your need, the AI suggests 3 providers

Example: Shopify store in London, tight budget, need link building.

2. Client reviews of my work as an SEO audit consultant

Excellent, based on 8 recommendations from clients and partners. Founders and managers I have worked with: measured results, a method that is explained and kept.

See my reviews on Google

★★★★★

Alban joined to push SEO R&D on niches everyone fights for. Within months he industrialised what others still do by hand.

EdwinCEO and co-founder, DarkShine Media
★★★★★

Alban is the peer I call when a project goes off the beaten track: saturated market, large-scale link building, automation. He puts numbers on things before acting and says plainly when an idea is not worth its cost.

NicolasSEO consultant, Onze agency
★★★★★

Alban took the French market in hand end to end. He built his team, launched a parasite SEO department from scratch and kept results climbing against competitors with far bigger budgets.

CCharlesHead of SEO, GreenTomatoMedia
★★★★★

An SEO who speaks the developers’ language. Alban specifies, tests and measures: his processes plug straight into our stack.

PierreCTO and co-founder, DarkShine Media
★★★★★

Alban took over organic acquisition for both our products, a course platform and a sports events app. He puts a figure on what he suggests and explains his trade-offs before anything is launched.

★★★★★

Our market is regulated: you cannot write anything you like about a health product. Alban found the angles that clear the regulatory bar and still bring buyers, not just readers.

CorentinFounder, health and wellness e-commerce
★★★★★

My brunch site was ranking for nothing. Alban targeted searches by city and by type of venue, and weekend visits finally come from Google.

AdrienFounder of a brunch website
★★★★★

Alban took over my website and made me visible on coaching searches in my area. Enquiries now come in every week through Google.

SEO audit consultant: contents

See the 14 sections of this page
  1. 1.Comparison
  2. 2.Reviews
  3. 3.Essentials
  4. 4.Rates
  5. 5.Payback
  6. 6.Stakes
  7. 7.Scope
  8. 8.Method
  9. 9.Mistakes
  10. 10.Deliverables
  11. 11.Timing
  12. 12.Related pages
  13. 13.Quiz
  14. 14.FAQ

Test your site live

15 points checked in 20 seconds: content, tags, speed, mobile, indexing, AI. Free, no sign-up.

3. The essentials in 30 seconds

Five pointers to see in 30 seconds whether your SEO audit consultant fits your needs, before you read the details:

Full page: 10 min read

  • Goal: what Google sees of your site against the top 3
  • Method: crawl, logs, rankings, competitor links
  • Deliverable: action plan ranked by impact and cost, live debrief
  • Rates: on quote, base €800 per day excl. VAT
  • Timeline: audit delivered in 10 to 15 days

4. SEO audit consultant rates

Three formats, one base rate: the consultation to decide, the audit to plan, the retainer to execute:

🧰 Service ▪️ Rate 📦 What you get
Consultation €50 · 30 min on video A straight opinion on feasibility, cost and timeline.
Audit On quote, base €800 per day excl. VAT Action plan ranked by impact and cost, delivered in 10 to 15 days.
Retainer From €1,200 per month excl. VAT Quarterly commitment, weekly video check-in, shared dashboard.

5. How much a SEO audit consultant can earn you for your budget

Six questions on your business, your traffic and your budget to estimate the return on organic search, which the audit then refines with your data:

seo-audit

6. What an SEO audit consultant actually changes on a site

I ran six and seven figure site analyses for acquisitions at North Star Network. As an SEO audit expert: priority sheet, five page summary, live debrief, budget scenarios:

1. For whom

  • Sites that stall while production keeps going.
  • Buyers who want to know what they are acquiring.
  • Executives who must arbitrate an SEO budget.
  • In-house teams looking for an outside read on their plan.

2. Deliverables

  • Priority sheet: item, effort, expected gain, owner.
  • Five page summary readable by non-technical leadership.
  • One hour live debrief, questions included.
  • Three budget scenarios for the next twelve months.

7. What the audit examines, according to an SEO audit consultant

The SEO audit examines six areas, each with a costed effort estimate: full crawl (Google’s robot visiting the site), log analysis, performance, keyword mapping and link profile:

1. Full crawl

Every URL walked like a search engine does: status codes, depth, redirects, duplicate content.

2. Log analysis

What Googlebot really visits, how often, and what it ignores. That is where crawl budget waste shows.
PageSpeed Insights

3. Performance

Core Web Vitals on mobile and desktop, page weight, JavaScript rendering.

4. Keyword mapping

Cannibalisation, covered and missing intents, gaps against competitors.

5. Link profile

Referring domains, anchors, acquisition pace, costed gap with the top 3.

6. Action plan

40 to 80 prioritised items, each with estimated effort and expected gain.

8. How an SEO audit consultant works, step by step

an SEO audit consultant takes fifteen days from first access to live debrief: scoping, diagnosis, execution and consolidation:

Step 01

Scoping

One hour to understand the business model, the margin per lead or per sale, and the accepted level of risk. Without that, no recommendation holds.
Output: scope, measurable goals, link budget
Step 02

Diagnosis

Crawl, log files, rankings, link profile and a close look at the three competitors holding the top 3. What they actually do, not what they claim.
Output: prioritised audit and link gap estimate
Step 03

Execution

Technical fixes, information architecture, content production, link acquisition. Weekly checkpoint, shared dashboard.
Output: SEO backlog run in sprints
Step 04

Consolidation

Measure, cut what does not pay, reinforce what climbs. In these markets a position does not hold by itself.
Output: monthly report and budget arbitration

Book my diagnostic call

seo-audit-consultant

9. What an SEO audit consultant finds on almost every project

What an SEO audit consultant finds on almost every project: four points most expensive to put right, each with symptom and fix:

1. Unprioritised audit

A hundred-page document that lists everything without ranking anything never gets implemented. An audit that does not prioritise is a useless audit.
  • ⚠️ Symptom: report delivered, no ticket opened three months later
  • 🛠️ Fix: every finding carries an estimated impact and a cost

2. Score as diagnosis

A 62/100 score from a tool is not a diagnosis. The machine lists, it does not arbitrate, and arbitration is what the budget pays for.
  • ⚠️ Symptom: fixes made at the whim of the score
  • 🛠️ Fix: human review, cross-checked against the logs (server record of every visit) and the business

3. No traffic data

Auditing without access to Search Console or the logs is guesswork. Pages that are crawled but never clicked stay invisible otherwise.
  • ⚠️ Symptom: generic findings that would fit any site
  • 🛠️ Fix: access to Search Console (Google’s free tool to monitor a site), analytics and server logs

4. No follow-up

An audit without an implementation plan ends up at the bottom of a drive. The deliverable must be dated and assigned to someone.
  • ⚠️ Symptom: the report was opened only once
  • 🛠️ Fix: three-month plan, with owners and milestones

10. What an SEO audit consultant delivers

What an SEO audit expert delivers, deliverable by deliverable: prioritised action plan, crawl report, log analysis, link gap, walkthrough session:

📦 Deliverable 🧰 Format ▪️ What it is for
Prioritised action plan shared spreadsheet deciding what to do, and in what order
Crawl report annotated export seeing what Google really crawls
Log analysis visual summary measuring wasted crawl budget
Link gap competitor comparison costing the link building budget you need
Walkthrough session recorded video call so the team understands, not just reads

Got an SEO project in mind?

First 30-min consultation: €50.

Book my diagnostic call

11. How long results take, according to an SEO audit consultant?

SEO audit results, adjusted to the site’s maturity: 2 to 8 weeks for technical fixes, 2 to 4 months for architecture, 4 to 9 for link building (getting links from other websites):

Time to impactWorkstream

What it depends on

  • 2 to 8 weeksTechnical fixes

    developer responsiveness

  • 3 to 6 monthsContent overhaul

    number of pages to review

  • 2 to 4 monthsArchitecture

    site size and redirects (automatic forwarding from an old address to a new one)

  • 4 to 9 monthsLink building

    link gap to close

Neighbouring workstreams turn an SEO audit into a complete plan, one page per workstream with its method and deliverables.

Team management & hiring
Build and grow an SEO team that keeps the pace.
Learn more →
SEO attack protection
Negative SEO, abusive DMCA, DDoS: defend your rankings.
Learn more →
Local SEO
Business profile, area pages and reviews that convert.
Learn more →
WordPress SEO
Performance, structure and plugins under control.
Learn more →
Book a call
A first 30-min consultation, 50 euros.
Learn more →

13. 5 situations to test your instincts with an SEO audit consultant

Five real cases, each corrected and explained by your SEO audit consultant, to test your instincts before starting a project:

  1. 1/5 A tool gives your site 62/100 and 40 alerts. Should you fix everything in order?

  2. 2/5 Should the audit consultant get access to Search Console and your server logs?

  3. 3/5 Audit delivered three months ago, not a single fix launched. What did it lack?

  4. 4/5 Technical fixes went live a week ago and nothing has moved. Is that normal?

  5. 5/5 A free online SEO audit flags dozens of issues on your site. Is it worth anything?

14. SEO audit consultant FAQ

Gemini

Ask the AI your question

Instant answer, drawn only from the content of this page.

What do I receive in an SEO audit?

A prioritised sheet plus a 5 page summary, and a one hour live debrief. On any SEO audit project, this is what separates pages that climb from pages that stall.

How long does it take for an SEO audit?

10 to 15 days depending on site size and log access. Each step is dated in the plan handed over at the start, with its deliverables. The schedule then adapts to your own internal constraints.

What access do you need in an SEO audit?

Search Console and server logs ideally. Without logs the audit still helps, but with less precision. I build it into the action plan from the start, with its expected impact.

Is a free SEO audit worth anything?

No, it is a tool report, not an audit. It lists symptoms without ever saying which one deserves your budget. I confirm it on your site during the initial audit, with data to back it up.

How long does a full SEO audit take?

Two to three weeks, depending on the size of the site. Most of the time goes into the logs and the competition, not the crawl. The exact timing depends on your starting point, which I assess first.

Shall we keep talking with an SEO audit consultant?

SEO is best discussed live. Find me on social or drop me a line.

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